Visa is launching an internal stablecoin platform for banks, fintech firms, and merchants, with Open Standard USD (OUSD) becoming the first supported asset, according to a report by Fortune.
Visa is launching an internal stablecoin platform for banks, fintech firms, and merchants, with Open Standard USD (OUSD) becoming the first supported asset, according to a report by Fortune.
The platform is designed to help clients integrate stablecoins into treasury management, settlements, and payment workflows. Rather than replacing existing banking systems, Visa aims to make stablecoins compatible with financial infrastructure already used by institutions.
OUSD is expected to launch later this year and has already secured backing from more than 140 companies, including Visa, Stripe, Mastercard, BlackRock, and Coinbase. The stablecoin is designed to allow businesses to mint and redeem tokens without fees or volume limits while sharing a significant portion of reserve-generated earnings with participants.
Visa already supports USDC and USDG. The addition of OUSD expands its existing stablecoin ecosystem, giving financial institutions another option as they explore blockchain-based payment and settlement solutions. Industry observers also see OUSD as a potential challenger to USDC, which remains one of the dominant dollar-backed stablecoins in the market.
Speaking to Fortune, Visa Global Head of Growth Rubail Birwadker said the company's focus is not simply giving customers access to stablecoins, but making them compatible with treasury systems, payment operations, and existing banking infrastructure.
The announcement reflects how payment companies are shifting their attention from crypto trading to real-world financial applications. Instead of treating stablecoins solely as digital assets, firms are increasingly exploring their use for settlements, treasury operations, and cross-border payments that can work alongside traditional financial systems.
Although Visa has not announced when the platform will officially launch, the initiative highlights the growing role of stablecoins within global payments. As financial institutions continue exploring blockchain technology, payment infrastructure that supports multiple digital assets is expected to play an increasingly important role in connecting traditional finance with the digital asset ecosystem.
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