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Mow: Strategy's Purchase Price Could Become Bitcoin's New FloorAn unconfirmed Samson Mow remark has revived a familiar Bitcoin market question: when one company owns enough BTC and keeps publishing its average acquisition cost, does that treasury line start acting like a psychological support zone for the broader market?
A single U.Today Telegram post said Jan3 CEO Samson Mow viewed Strategy's purchasing price as a potential new Bitcoin floor, but the original public post or interview carrying that wording was not independently available in the research set for this article.
What to Know
| Metric | Verified Value | Why It Matters |
|---|---|---|
| BTC acquired during April 6 to April 12 | 13,927 BTC | Shows Strategy was still adding to the position in the most recent disclosed week. |
| Total BTC held as of April 12 | 780,897 BTC | Makes the cost basis visible enough to become a market reference level. |
| Aggregate bitcoin purchase price | $59.02 billion | Shows how much capital Strategy has already committed to the thesis. |
| Average bitcoin purchase price | $75,577 per BTC | This is the level some traders may start treating as a possible support zone. |
| Disclosure format | Form 8-K under Item 7.01 | Confirms the BTC update came through an official issuer disclosure channel. |
The "purchasing price" in the headline is simply Strategy's average acquisition cost, and the April 13, 2026 filing says that figure was $75,577 per BTC inclusive of fees and expenses. Because the same filing ties that average cost to 780,897 BTC on Strategy's balance sheet, the level carries more weight than a casual social-media talking point.
A disclosed average cost basis of $75,577 attached to 780,897 BTC does not guarantee a floor, but it does create a corporate conviction line that traders can monitor if they believe Strategy will keep buying around its stated average entry. That is the useful interpretation of Mow's reported remark: a market-psychology thesis built on an issuer-filed data point rather than a prediction that support must hold.
The filing also says the dashboard update was furnished on Form 8-K under Item 7.01 as Regulation FD disclosure and was not deemed filed for Section 18 liability purposes. That legal framing still matters because it gives investors an official, recurring channel for tracking how Strategy's holdings and average cost evolve from one update to the next.
A treasury of 780,897 BTC accumulated for $59.02 billion is large enough that many market participants will naturally compare spot action with the company's filed average entry price. In that sense, a "new floor" is better understood as psychological support built around institutional conviction, not as confirmed chart support.
The fact that Strategy added 13,927 BTC in the latest disclosed week gives the thesis more substance than a generic sentiment post, because fresh accumulation suggests management still sees value in expanding the treasury. Even so, the attribution remains the weak point: without a directly accessible Mow post beyond the linked Telegram relay, the floor language should be treated as unconfirmed.
That is why Strategy coverage on MarketBit has increasingly focused on the financing machine behind the purchases, from the company's path toward a seven-figure BTC treasury to smaller STRC-linked purchase reports and its pace relative to BlackRock's buying flow. Each angle points back to the same market-structure question: whether persistent accumulation can turn a disclosed cost basis into a durable reference zone for Bitcoin.
Because Strategy added 13,927 BTC over the April 6 through April 12 window, the first signal to watch is whether another filing shows that accumulation continuing. Additional purchases would strengthen the idea that management is still deploying fresh capital near the company's stated average cost.
Strategy's disclosed average purchase price is the second signal to watch. If Bitcoin repeatedly finds demand around that filed benchmark, the floor thesis will keep circulating; if the market trades cleanly through it and Strategy stops adding, the level remains a historical accounting line rather than live support.
For broader context, readers can compare this corporate-treasury lens with Fidelity's gold-versus-Bitcoin allocation argument and MarketBit's guide to tracking Bitcoin beyond headline price moves. The verified takeaway here is narrower than the headline tease: Strategy has published a precise BTC acquisition cost and current treasury size, while the claim that Samson Mow called it a new floor still rests on one unconfirmed relay.
Disclaimer: This article is for informational purposes only and does not constitute financial or investment advice. Cryptocurrency and digital asset markets carry significant risk. Always do your own research before making decisions.
Read original article on marketbit.net